ABR CREATIVE

OUR COMPANY

Transforming B2B Brands Through Exceptional Squarespace Design

At ABR Creative, our mission is to empower B2B businesses by crafting stunning, functional, and user-friendly Squarespace websites. We understand that your online presence is a reflection of your brand, and we are dedicated to helping you make a lasting impression. Our team combines creativity with strategy to ensure your website not only looks great but also drives results.

Image of Andrea Rona, Founder and designer for ABR Creative

Andrea Rona,
Founder and Squarespace Website Designer

I founded a web design company to serve B2B clients looking for a fresh, creative approach.

 I have worked in the digital marketing space for the last decade. Following a spell in the financial sector and some time off to raise my family, I landed a job at Global Convergence Solutions handing their digital marketing. While working at GCS, I took a bunch of classes, and earned a digital marketing certificate. I learned to code and build websites, discovered my true love for web design, and launched ABR Creative. GCS remains a client, and my company has branched out to serve a wide array of businesses and organizations.

 I have a marketing degree from Monmouth University, Magna cum laude, and am a Squarespace Circle Member.

image of Keri White, Head of content creation for ABR Creative

Keri White,
Head of Content Creation

I am a seasoned professional with over 30 years of content creation, marketing, writing, and media relations experience.

As a content creator, I have served clients in sectors ranging from finance to tech, real estate, manufacturing, food, health, education, parenting, travel, and hospitality. 

My portfolio includes everything from asparagus to zinc pipe fittings, and I bring a fresh approach to every topic. My style, regardless of the complexity or obscurity of the subject, delivers a clear, comprehensive message with the appropriate voice and tone.

I am rigorously adherent to client branding and beyond thorough in my research and vetting/approval process. I have significant experience in all forms of content creation including:

  • Social media

  • Books/e-books

  • White papers

  • Blogs

  • Sales collateral

  • Newsletters

  • Training modules and materials

I have a BA in Communications with a minor in Spanish from Vanderbilt University. I speak functional/conversational Spanish. I also have an MSEd from St. Joseph’s University (Summa cum laude).